Hardware Retailing

FEB 2017

Hardware Retailing magazine is the pre-eminent how-to management magazine for small business owners and managers in the home improvement retailing industry.

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HARDWARE RETAILING | February 2017 66 Whether you're just kicking your homebrew supply business off the ground or are interested in discovering homebrew groups in your hometown, the AHA is able to connect you to anything you'd want to find. With more than 46,000 members, the AHA works to promote the hobby and offer educational opportunities as well. It works in conjunction with retailers who sell homebrew equipment to host events and lists homebrew retailers on its website. Hardware Retailing spoke with Steve Parr, assistant director of the AHA, to learn more about the association and how it can support hardware retailers involved in the homebrew hobby. To read the full Q&A, visit TheRedT.com/aha-qa. Talman says attending a local homebrewing group event is a great way to become familiar with the hobby and to get to know homebrewers in your community. "If you're not well-connected with a local homebrew group, if you don't contribute products, if people aren't bringing you beers to taste, you might want to get a better relationship built with the local homebrew community," Talman says. "That might mean sending a young employee to their events or sending them on a homebrew trip." To find a homebrew club in your area, head to HomebrewersAssociation.org and select "Clubs" under the "Community" tab. For Brewer, becoming involved in the AHA has helped him learn more about the homebrewing hobby and has connected him to homebrew groups in his area. In addition to attending the events and hosting his own homebrew classes and events at his store, Brewer enjoys attending the AHA Conference. "A lot of vendors are there, and there are many seminars on techniques and trends in the industry that I gain a lot from," he says. The interest in the hobby is yearlong at Brewer's True Value, and the community of local homebrewers he knows frequently shop at his store. "Homebrewing is a hobby many people enjoy, probably because you get to be creative with new beers and try out a wide variety of styles and types of beers," Brewer says. "Creating a beer and sharing it with friends is an interactive hobby that has made the homebrewing community so much fun. The social aspect of homebrewing is a big key to its success." one of our most popular splitters – 26 ton force & ready to withstand rental use www.ironandoak.com/HRM | (866) 281-4509 OAK & IRON ® BHVH2616GX FREE SHIPPING IN CONTIGUOUS 48 states COMING SOON! torsion axle Watch for our Model COMING SOON! BOOTH #2561

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