Hardware Retailing

FEB 2017

Hardware Retailing magazine is the pre-eminent how-to management magazine for small business owners and managers in the home improvement retailing industry.

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Page 105 of 118

February 2017 | HARDWARE RETAILING 99 department to fill the need for customers working on smaller projects, as well as common lumber needs. "To keep people in town, we started a convenience lumberyard. We aren't out to sell a house package, but it offers a nearby option for most needs," Aaron says. "I've had contractors thank me for doing it," TJ says. "Small contractors really got hurt when (the lumberyard) moved." Future Projects Given its ever-expanding list of departments and services, Dwyer Bros. is in a unique position to attract the current generation of customers while harkening back to the days of the corner store it used to be. The next step into the future will be a rewards program through its co-op, Aaron says, which is a move he says he believes is just a logical step in the efforts to keep up with the store's ever- growing competition. "I think the rewards program can really boost our sales next year," he says. "We're just moving with the times; anything we can give back to customers helps." Along with original signage, Dwyer Bros. Hardware keeps its charm with original wood flooring and posted clippings and photos from its history.

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